Product Development Top Tips

Good Design Award Winners Share Their Top Tips

Jun 2016 Awards & Recognition

Recently taking out two awards at the prestigious 2016 Good Design Awards, plus finalist for five of their other innovative products, Tiller Design are the true experts when it comes to product design, development and commercialisation. The award winning Australian product developers Tiller Design share their top tips to get an idea to market.

Founder and CEO Robert Tiller has over 25 years experience in the highly competitive industry and has a proven track record when it comes to taking a pencil sketch to the shelves of a major retailer. Tiller’s top tips to getting an idea from a light bulb moment to the stores include:

  1. Don’t invest time and money on patents until the design team has created concepts that meet the many needs and is clearly solving your customer’s problems.
  2. Work with a product design team who can guide you through the entire process from concept to finished production, create a solid design strategy, rather than multiple agencies along the way.
  3. Understand time frames and plan your budget accordingly.
  4. Plan for the transition to manufacture, and know your path to sales channels early.
  5. Let a trusted design team lead the design project and connect the product to your customers. Above all don’t give up, there will be many highs and lows along the way.
There’s a lot of misunderstanding about the value and the process of product design and development, especially since we have moved into an online era of freelancers from around the world offering to create prototypes in a day. The early stages of product design and development are the most crucial and can be a key indicator of a products future success. So it’s important to have the right team and level of expertise working alongside you to bring your vision to life. - Robert Tiller
Product Development Top Tips Bulletin

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Awards & Recognition

Product Development Top Tips

Product Development Top Tips

Good Design Award Winners Share Their Top Tips.
Read Bulletin Jun 2016

Design Entrepreneur Awards

Design Entrepreneur Awards

Design Innovation & Entrepreneurial Spirit Plus Full Commercialisation.
Read Bulletin Feb 2016

IDSA INNOVATION: Fall 2015

IDSA INNOVATION: Fall 2015

IDSA’s Quarterly INNOVATION: Fall 2015 & The Henry Ford Curators Choice.
Read Bulletin Dec 2015

Flip Reel Wins IDEA 2015

Flip Reel Wins IDEA 2015

Industrial Design Society of America Unveils IDEA 2015 Winners.
Read Bulletin Aug 2015

Good Design 2014

Good Design 2014

"Best in Category" at the Australian International Design Awards.
Read Bulletin Jun 2014

AIDA 2013

AIDA 2013

Two Wins at the Australian International Design Awards 2013.
Read Bulletin Jun 2013

ISO 9001

ISO 9001

Tiller Design Achieves ISO 9001 for Quality Management System.
Read Bulletin Jun 2013

CES Innovations Awards 2013

CES Innovations Awards 2013

Tiller Design Takes Innovation Award Home from New York.
Read Bulletin Nov 2012

Good Design Awards 2011

Good Design Awards 2011

Tiller Design Adds Prestigious Chicago Athenaeum Award to Cabinet.
Read Bulletin Feb 2012

Design Industry Advisor

Design Industry Advisor

Robert Tiller Invited as a Founding Member of The Good Design Council.
Read Bulletin Mar 2011

Contact.

Come and visit us at the studio to talk about your project. We’ll have an open, honest, and friendly discussion. Please consider this a professional, no-obligation, consultation. We’ll share what we know for free, and you won’t have spent a cent.

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